1. Business Description

Slush Papi is a Colombian slushy company that offers a variety of flavors, including strawberry, lemon Lime, Watermelon, Cotton Candy, Cherry, Strawberry Grape , Bubble gum, Orange , Green Apple , Shocker, and Banana . Slushes are served in cups of different sizes and prices, from 8,000 pesos to 15,000 pesos.

2. Business Concept

The business concept of Slush Papi is simple: to offer high-quality slushies at affordable prices. Slushes are made with fresh, natural ingredients, and served in cold, refreshing cups.

3. Target Market

The target market of Slush Papi are people of all ages who are looking for a refreshing and delicious drink. Slushes are ideal for the summer, but they are also a good option for any time of year.

4. Marketing Strategy

The marketing strategy of Slush Papi focuses on online advertising and word-of-mouth marketing. The company also participates in local events and fairs to reach new customers.

5. Franchise Model

Slush Papi offers a franchise model that allows entrepreneurs to open their own Slush Papi store. The franchise fee is 90,000,000 pesos, and franchisees receive training and support from the parent company.

6. Franchise Benefits

The benefits of franchising Slush Papi include:

• A recognized brand
• A proven product
• A proven operating system
• Support from the parent company
• Growth opportunity